1) Reaches People Where They Spend Their Time & Money
2) Levels the Playing Field for Small Business
3) More Targeted
4) Can Be Hyper-Personalized
5) More Advanced Analytics
6) Easy to Scale & Adapt
7) Best ROI
8) Aligns with How People Today Shop
9) How People Prefer that Businesses Reach Them
10) Integrates Marketing with Mobile Technology
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